The Field Notes
On forms, submissions, and the boring parts of the web.
Desk · conversions-api
All field notes filed under conversions-api.
- 01Meta CAPI vs the browser pixel for lead tracking
Why the browser pixel undercounts leads (ad blockers, iOS, consent), how the Conversions API fixes it server-side, event-ID deduplication, click IDs, and exactly what to send for lead events.
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